Sales & CRM

Proposals That Win.
Signatures That Close.

Build branded proposals with a drag-and-drop template engine. Dynamic fields auto-fill customer data. Sketch overlays annotate property photos. Send for e-signature and close the deal — all without leaving the CRM.

Drag & Drop
Template builder
No coding required
Dynamic
Auto-fill fields
Customer data populates instantly
Legal
E-signatures
Built-in digital signing
Unlimited
Templates
Create as many as you need

Generic Documents Don't Win Jobs.

Homeowners compare proposals side-by-side. The roofer with branded, visual proposals that include photos, measurements, and clear upgrade options looks more professional — and gets the signature. A Word doc with a price at the bottom doesn't cut it anymore.

Generic Templates

Word docs and basic PDFs make you look like every other roofer. Homeowners expect polished, visual proposals.

Manual Data Entry

Copying customer names, addresses, and estimate totals into documents wastes time and introduces errors.

Signature Friction

Printing, signing, scanning, and emailing contracts back delays closings by days. E-signatures close deals in minutes.

Design. Generate. Sign. Done.

01

Design Your Template

Use the drag-and-drop builder to lay out your proposal, contract, or scope of work. Add text blocks, images, tables, and dynamic field placeholders.

02

Add Dynamic Fields

Insert placeholders for customer name, property address, estimate totals, line items, and any custom field. Data fills in automatically when you generate a document.

03

Generate & Annotate

Generate the document from any estimate or property. Add sketch overlays, annotate photos, or include before/after images directly in the proposal.

04

Send for Signature

Email the document to the homeowner for legally-binding e-signature. Track when they open, view, and sign — right from the CRM.

A Complete Document Engine.

Drag-and-Drop Builder

Visual template editor with text, images, tables, and layout blocks. No HTML or coding required — anyone on your team can build templates.

Dynamic Field System

Auto-populate customer data, property details, estimate line items, totals, and custom fields. One template serves every client.

Image & Photo Support

Embed property photos, company logos, damage documentation, and before/after comparisons directly in your proposals.

Sketch Overlays

Draw roof measurements, mark damage areas, and annotate satellite photos right in the browser. Include annotated images in proposals.

Built-in E-Signatures

Send documents for legally-binding electronic signatures. Track signature status, get notified on completion, and store signed copies in the CRM.

Template Groups

Organize templates by type — proposals, contracts, scopes of work, change orders. Keep your document library clean and easy to find.

Everything the Document Engine Does

Drag-and-drop visual template builder
Dynamic field placeholders for all data types
Conditional content blocks
Image embedding and photo galleries
Browser-based sketch and annotation tools
Template groups and organization
Automatic PDF generation
Built-in e-signature support
Signature status tracking and notifications
Document expiration management
Email template system for outreach
Document image and asset management

Stop Losing Leads.
Start Closing More.

Every missed call is a lost roof. RoofIQ's AI Call Agent ensures you never miss another lead — while the rest of the platform helps you close them.